Michelin, founded in 1889 by brothers André and Édouard Michelin in Clermont-Ferrand, France, has grown to become one of the world’s leading tire manufacturers. With a rich history of innovation and a commitment to quality, Michelin has consistently set the standard in the tire industry.
From its early days, Michelin has been at the forefront of technological advancements. The company introduced the first removable pneumatic tire in 1891, revolutionizing the cycling world. This spirit of innovation continued with the development of the radial tire in 1946, which significantly improved tire performance and durability. Today, Michelin continues to lead the industry with cutting-edge technologies that enhance safety, fuel efficiency, and environmental sustainability.

Michelin’s dedication to quality is evident in every tire it produces. The company operates 69 production facilities in 17 countries, ensuring that each tire meets the highest standards of performance and reliability. Michelin tires are designed to provide exceptional grip, handling, and longevity, making them a preferred choice for drivers around the globe.
Safety is a core value at Michelin. The company invests heavily in research and development to create tires that offer superior safety features. Michelin’s innovative tire designs help reduce braking distances, improve stability, and enhance overall driving safety. Whether you’re driving on wet roads, icy conditions, or rough terrain, Michelin tires are engineered to keep you safe.
In addition to its focus on safety and performance, Michelin is committed to sustainability. The company strives to minimize its environmental impact through various initiatives, such as reducing CO2 emissions, promoting recycling, and developing eco-friendly tire technologies. Michelin’s efforts in sustainability have earned it recognition as one of the world’s most sustainable companies.
Michelin is also known for its iconic mascot, the Michelin Man, or Bibendum. Introduced in 1898, the Michelin Man has become a symbol of the brand’s commitment to quality and customer satisfaction. The mascot is widely recognized and has played a significant role in building Michelin’s global brand identity.
Beyond tires, Michelin has made significant contributions to the world of travel and gastronomy. The Michelin Guide, first published in 1900, has become a prestigious reference for travelers and food enthusiasts. The guide rates restaurants and hotels, helping people discover the best dining and accommodation experiences around the world.
Michelin’s influence extends beyond the automotive industry. The company’s expertise in mobility solutions has led to partnerships in various sectors, including aviation, agriculture, and heavy-duty machinery. Michelin’s innovative solutions help improve efficiency and performance in these industries, further solidifying its reputation as a leader in mobility.
In conclusion, Michelin’s legacy of innovation, commitment to quality, and dedication to safety and sustainability make it a trusted name in the tire industry. Whether you’re looking for tires for your car, truck, or motorcycle, Michelin offers a wide range of products designed to meet your needs. Experience the excellence of Michelin tires and discover why they are the preferred choice for drivers worldwide.